How UNICOM Engineering Protects Your Brand at Every Step of the Customer Journey

May 08, 2020

How UNICOM Engineering Protects Your Brand at Every Step of the Customer Journey

Thoughtful server design, along with attractive packaging and documentation, can make a highly impactful first impression. This experience, however, is only the beginning of each new customer’s journey. A journey that continues with the solution’s ease of use, performance, and even supportability. For this reason, selecting a flexible and experienced integration partner that is committed to protecting your brand throughout the customer journey is invaluable. They should ultimately ensure your brand always lives up to the enormous effort you have poured into its creation.

The Power of Custom Server Branding and Design

At UNICOM Engineering, we understand the power of custom server branding to give you a leg up on the competition. Our full range of branding services allows you to deliver customized products that express the quality and distinction of your solutions. Whether you have a clear idea of what the final product should look like or you prefer to field new ideas from our design professionals, we can help guide you through the process until your unique requirements are met. The result is an out-of-box experience that is eye-catching and intuitive thanks to the careful consideration of every design element, including bezels, documentation, labels, and splash screens, just to name a few. Of course, branding and visual design are just the beginning when it comes to how we help shape your brand in the minds of your customers.

Technology at the Core of Your Solution

Selecting the technology that matches your application’s needs is a foundational element for the perception of your brand because without a suitable hardware platform your application will not live up to the performance standards for which it was designed. At UNICOM Engineering, we can help guide the way with industry leaders such as Intel and Dell Technologies. Our business development and engineering teams devote the time required to fully understand your technical needs from the beginning and make technology recommendations for optimal performance. Choosing the best platform and emerging technology for your solution sets the stage for long-term customer satisfaction and ensures brand loyalty with a high-performing product.

Offloading Deployment Pains and Ensuring Quality

Once the solution is designed, creating all of the processes and workflows to ensure consistent, repeatable results in full-scale production can be challenging. Partner with an expert that has the backend tools and discipline to ensure every requirement is captured and diligently accounted for, with quality checks along the way. Locking down these components and creating the appropriate test plans reduces your risk and ensures end-user satisfaction with the performance of the solutions. Also, working through the many regulatory requirements of the countries in which these solutions will ultimately reside, further ensures ease of delivery and acceptance.

Reducing Delays and Risk with Logistics and Trade Compliance Services

Regulatory requirements in the design phase are just the beginning for a global business. If you are delivering your solution globally, you will also require trade compliance and logistic expertise to get your solution in the hands of your customers in a time frame that they expect. Your customers rely on your solutions to help run their businesses effectively, and unreliable deliveries and potential compliance-related penalties equate to unnecessary risk. Fortunately, UNICOM Engineering can expertly plan and negotiate on your behalf to ensure your products pass through to your final end-user locations around the globe. Additionally, our copy-exact manufacturing locations make this even easier as they can build in-region saving valuable time and money. Your brand is elevated when your customers know they can depend on you to deliver as promised.

Flexible Global Support to Keep Businesses Running Smoothly

As your customers begin using your products, it is important for them to know that they are not alone when it comes to support and maintenance. When global support is correctly implemented, it has the power to earn your long-term customers. The support programs offered by UNICOM Engineering are designed to ensure your customers experience high availability, rapid response, effective troubleshooting, fast parts replacement, and 24-hour support. While a global network of Forward Stocking Locations (FSLs) ensures quick component or system replacement in-country, further reducing downtime and a potential unsatisfied customer. All of these services are designed to reduce the burden of supporting deployed solutions for you and your customers. That way, more valuable time can be devoted to the other vital areas of your business while we provide the services necessary to keep your solutions up and running. Offering such world-class support has the power to build trust and loyalty for your brand, unlike anything else over the long term.

UNICOM Engineering Safeguards Your Brand While Bringing it to Life

Your brand is what differentiates you from the rest of the market. It is more than just a name and a logo; it is the feeling your customers get when they think of their experience with you and your products. The right design elements go a long way in establishing your brand, but that is only the beginning. You need a partner dedicated to protecting your brand from start to finish.

At UNICOM Engineering, we have a long history of bringing together the right technology with a full suite of services that creates efficiency, reduces risk, and ultimately shortens your time to revenue; making us a trusted systems integration partner. Check out the UNICOM Engineering capabilities video to learn more. If you are ready to start the conversation of how we can increase your brand’s success in an increasingly competitive technology application marketplace, contact us today.





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